A Campus to Corporate Initiative
Executive Diploma in Pharma Field Operations
This 6-month Executive Diploma program is specifically designed for aspiring Medical Representatives (MR) and Field Officers (FO), offering comprehensive knowledge in pharmaceutical products, marketing techniques, communication skills, and industry regulations. The course prepares students for successful careers in the pharmaceutical industry with a mix of theoretical learning and practical application.
1. Academic Performance: Minimum 50% in the final year of graduation.
2. Entrance Test:
- Candidates must pass the Campus2Corporate Pharma Aptitude Test (CPAT).
- Test Fee: ₹499/-
- The test will be conducted online through a virtual assessment program.
3. Panel Interview: Successful candidates (who pass the entrance test) will be interviewed by a panel comprising representatives from Indrashil University (IU), Cadila Pharmaceuticals (HR), and Cadila Pharmaceuticals Business Strategy Unit (BSBU).
Selection will be based on the following weightage:
- Graduation Marks: 30%
- CPAT Score: 40%
- Panel Interview: 30%
Selection will be based on the following weightage:
- Total Duration: 6 months
- Mode: Hybrid (70% theoretical content and 30% practical training at the Indrashil University campus, supplemented with on-the-job learning at Cadila Pharmaceuticals).
- Certification: Participants will receive an Executive Diploma Certificate from Indrashil University upon successful completion.
- Placement Opportunity: Eligible students who successfully complete the course will have placement opportunities at Cadila Pharmaceuticals.
- Fee Refund Option: Students who join Cadila Pharmaceuticals as MRs or FOs and work for at least 3 years will be eligible for a gradual course fee refund under a bond agreement.
- Pharmaceutical Knowledge: Deep understanding of products and therapeutic categories.
- Sales Techniques: Advanced selling skills, business planning, and key account management.
- Communication Skills: In-clinic communication, personality development, and grooming.
- Industry Insights: Regulatory knowledge, practical fieldwork, and exposure to pharma
industry trends. - Digital Skills: Training in digital tools and technology used in pharma field operations.
- Organizational & Operational Understanding: Introduction to corporate structure, pharmaceutical operations, and regulatory requirements.
- Advanced Human Anatomy & Physiology : Detailed study of human body systems relevant to pharmaceutical sales.
- Therapeutic Focus Areas (AshtaPradhan): In-depth understanding of 8 major therapeutic areas offered by Cadila Pharmaceuticals.
- Pharmacology & Diagnostics: Learning how to sell pharmacological products and interpret clinical data.
- Sales Skills & Business Planning: Advanced selling techniques, business planning, and customer relationship management.
- Practical & Field Training: Hands-on training through field visits, simulations, and role plays.
- Total Fee: ₹49,999/-
- Loan Facility: Financial assistance available through Indrashil University Finance.
- Continuous Evaluation: Assessments through quizzes, assignments, role-plays, and practical exams.
- Final Certification: Awarded based on successful completion of course requirements, including the final written and practical assessment.
